How to Market your Website on Facebook

Having a website to sell your products and services is not doubt essential today, but without promoting your site or advertising it in the right manner; you may not be able to generate the kind of sales you are expecting. Even if you do not have a big budget to spend on various high ranking sites, there are ways using which you can still promote your website effectively without spending a dime.

These are the times of social networking sites. Millions are all the time on various social networking sites such as Facebook and Twitter, sharing their opinions and feelings about life, friends, and in general products and services. However, it is Facebook out of all social networking sites that have been found most effective as a tool to improve upon one’s sale, as a friend recommending a site for a product or service has a far more weightage than even a celebrity promoting a product.

It is true that most people visit their Facebook account to see the comments made by their friends and to post a comment themselves. Facebook is also mostly utilized to share photos and to make comments on other’s photographs. However, what many do not realize is that the site is also used by people to popularize their products and services. Once you know the power of Facebook, you too will start to make use of the immense potential of this giant of a social networking site to promote your website. Millions before you have done it, and you too can benefit from it,

Just make a Facebook page keeping a unique name for you. Place a Facebook widget on your site and create a landing page. When making the Facebook page, make sure to add as much detail about your business and products as you can. If possible, insert the logo of your company also. Making the page interesting will ensure followers will increase. Share valuable information for free and act of comments made on your profile. You can share funny videos and photos and your experiences to build a relationship with your followers.

Add a like box on your home page. As soon as a fan likes your website his photo (thumbnail) is displayed on your website. You can maximize chances of getting more visitors to your website by adding links to your website on your Facebook page. You can even create a social group and ask people to become its members.

How to make your own Website

It is really nice that you have decided to have an online presence as this is one step that guarantees exponential exposure that is otherwise impossible through offline business. The first step towards this endeavor is obviously to have your webpage made by an expert or by yourself if you know the basics. However, having a website made is just the beginning as you need to get a name of your site registered. The real task begins with domain registration as you need to find a reliable web host to host your website without any interruptions. You are almost there but not really until you have got yourself a web host who is reliable and provides quality services.

Let us first talk about domain registration as this is a very important aspect of your venture. Your domain name is your virtual identity that your customers will remember you and your products with. The name has to be unique yet contain information about your business so that people recognize your products or services through your domain name only. With only alphanumeric characters and hyphens being allowed, it becomes necessary to choose a name with alphabets only in lowercase so as to keep it simple and easy to recall. Next, you have to decide whether you want the extension of your URL as dotcom, .org, .info, .biz, or a country specific TLD. Most experts suggest going with .com or a country specific TLD to have a better exposure to your audience.

The next logical step in making a website is of course web hosting and you have to decide on one of the many service providers which can be very confusing. Two webhosting companies that are very popular among small website owners are ix webhosting and Go Daddy. Let us talk about both in detail.

With 99.9% uptime, ix webhosting is a company that provides 15 free IP addresses with a single domain. What this means is that in case of any of your IP address being blacklisted, you are not affected. There are scores of plans to suit the requirements of different website owners, and so confident is company about its services that it is offering a 7 day trial period free of cost.

As far as ease of set up and use are concerned, Go Daddy ranks up there with the top web hosting companies. It is a versatile company with features to suit the requirements of websites of all hues. It has a very effective customer support also.

Click here to start building your own website

Promoting your Website on Free Classified Sites

It is a wise decision to have a website of your own to take advantage of exponential exposure through internet. But how do you tell the world about your product or service? This is a big problem today with thousands of new sites being launched every day. It becomes all the more difficult if you happen to have a small budget for promotion. However, there is no need to worry as there still are ways to let people know that you have arrived on the scene and have something unique and cost effective to offer to them. I am sure you must have heard of classifieds websites. Small business owners who are unable to dispense with their hard earned money for promotion can take advantage of these sites and place their ads for free on these classified ads sites.

Unique is the buzzword
One fact that every manufacturer learns quickly is effective marketing of his product or service. You can place your ad on several classified sites and you do not pay a dime for their services. Isn’t that great to have some cheap publicity and in turn some new customers? Remember to have a punch line that is unique and can bring a smile on the faces of those who see it on internet. I am sure you still remember some of the jingles that you saw on TV when you were growing up. If you can create a line that makes potential customers remember your product or service, half the battle is won. And yes, do not forget to link your website as well as your email ID so that anyone can contact you if he has any doubts or queries.

How to find relevant free classified sites
When you perform a search for free classifieds, you will come across hundreds of such sites. How do you decide which ones are likely to advertise your blog or site in a nice and better manner so that you get additional customers? It is better to type top 10 classified sites that will return same results on all search engines. Spend some time to check on the ads placed on these sites. You can place you ad on all these sites or you can chose 2-3 of these top 10. Make sure you change your ad every few weeks to maintain the freshness. To appear credible, make sure you have a valid business license and a tax ID as people like to do business whom they perceive as genuine.

How To Write Amazing Website Content

Creating website content is not easy, here are tips to help you create better website content.

One of the most frequent questions I posed blog readers and editors who ask me for interviews in the media is what is the key to the success of a blog? This demand has increased in recent weeks with the arrival of Google and its algorithm Panda ‘quest for quality’: ancient recipes worth to be handled efficiently in this new model?

A ground answers the first question almost always ‘no idea’. It gives me some embarrassment to lecture on methods to achieve success in anything. First, because the concept of ‘success’ is relative and, second, because honestly I’m not one to consistently apply any of the standards that are supposed to make a blog or website a clearinghouse for Internet users. There are things that seem helpful and others not. I take what seems appropriate and apply everything that I offer my own ideas and way of understanding the Net.

For example, I am convinced that the passion in what you do is a fundamental argument. Also put on a good design, according to your personality and content, and try to respect as much as possible web standards. Talk with your readers, participate in social networks, readability and navigation to maximum, some SEO techniques, have a good sitemap date and send it to all search engines … In short, a whole cocktail between ‘sacred’ recipes and personal that you have to go outlining daily according to your tastes, objectives, responses and progress of your website.

But I’ve always said that one factor that seems crucial: the content. Both then and now. With Google Panda or not. Moreover, I believe that this new algorithm Google what comes exactly is to recognize the demand for content creators against the ‘handyman SEO’ and the amount of resources devoted to reproduce content of others with a mere financial interest sites where not directly fraudulent (splogs, without going further).

Therefore, reviewing the criteria that Google understands priority to ‘succeed’ in Panda, and melting at a million two questions: what is the key to the success of a blog or a website? and what is the key to content on the Internet ?, for me practically the same (with nuances, as we have seen); I decided to develop this list in my special consideration, but which I hope will prove helpful:

Original content: Create your own content. Do not just copy. Quote is not copied. If you breathe in another text, blog, web … always brings something of your own. Personal approach. Value added. Always indicate your way (how you got the original article) and your sources (the original article). Quality content: in form and substance. What you say is very important. As expressed, too. Spelling, syntax, narrative structure … corrects, corrected and corrected before publishing. Follow correcting if necessary after publishing.

Content of authority speaks of what you know. So will you bring something really valuable to the community and can defend your views on the conversation you are about to create.

Passionate Content: talk about what you like and do it as if it were the most important thing in the universe. Actually, it is the moment for you. Contrasted Content: Never trust 100% of what you read or see in or out of the network. Question everything. Investigate it all. Step into the shoes of an unbeliever or layman and reread your post. Within the Network you have many tools to clarify your doubts. But if necessary, pull phone or personal interview. Documented content: the reader likes to know where things come from, what’s what and who’s who. Do not ever take anything for granted. It puts the reader at the exact point in history and conveniently offer him all the protagonists.

Hyperlinked content: link, link and link. Is there another word that best defines the web? Links out and links to the content of your blog-related topic that you are writing. This helps a lot to search engines. Most online newspapers continue to ignore this fundamental aspect. You do not fall into that error. Clean content: advertising has its place. Mix content and advertising is wrong. Passing an advertising text for a post, a scam. Your blog will have much more value the best content and have greater credibility. If you want to monetize, try not to forget.

Regular contents regularly updated. Set yourself your own pace. Updating a blog that makes little or no minimum regularly ends disenchanted readers and ‘expelling’ to search engines.

Unique content: always avoid duplicate content within your domain or site specific. Beware of all those pages of files and searches you generate. Best to remove or hide seekers, their own differentiated content. Customize them.